The importance of business intelligence in business decisions
What do you have in common with a supercomputer? Probably more than you think. After all, the functioning of the brain is, at its core, very similar to that of ...
What is Cold Calling and how is it used in B2B?
Cold calling, or cold calls, is a term that many of us are familiar with, but perhaps we do not fully understand its importance and application in the field ...
Telephone sales and cold calls: advantages and disadvantages of both sales techniques
In a moment dominated by inbound marketing and sales strategies, outbound sales techniques seem to have taken a back seat. Many companies consider them obsolete and choose to focus ...
Funnel B2B: how to make or improve a sales funnel [Guide]
We're going to tell you something you already know: selling is not easy. It's not enough to have a great product or service; you have to know your customer perfectly, ...
What is a sales strategy and how is it designed?
Having a strong and effective sales strategy is essential to achieve sustainable growth and stand out in the market. While it's possible that a company can acquire its first ...